Optimize Your Ranking With These Off-Page SEO Strategies!
So, you have already completed your on-page SEO checklist and needs to move to off-page SEO. However, you may find it quite confusing as to where to start. Worry no more! Check out our list of off-site SEO in Australia and spike up the ranking of your web page to get the exposure it really deserves!
What is off-page SEO, anyway?
Off-page search engine optimization is not only about link building; it is also about getting authorities and linktrust. It is the act of optimizing the online and offline trails of a particular brand with the use of links, contents and relationships to build the best possible experience for potential and search engine crawl bots.
Usually, it results in a continuing increase in conversions, site traffic, positive brand mentions and search rankings. Off-page SEO is totally different from on-page search engine optimization, so you need to be aware of penalties and link sources.
Off-Page Search Engine Optimization Strategies
We assume you're now very much eager to build an online reputation and trust, so below are the off-page SEO checklists that will help you generates better results.
- Set up alerts for your brand.
- Create profiles on different social media platforms.
- Check your content and know which is ranking. Look for competing websites and get their links.
- Do a link intersect among your competitors for priority links.
- Broken link building.
- Create an account on Pinterest and join important group boards.
- Get links by using the competitor research data.
- Guest posting on websites you think are very influential in helping you get wider audience.
- Build presence through Stumbleupon and Reddit.
- Conduct expert roundups, but not too much.
- Blog commenting on different websites to build and strengthen relationships.
- Search for quote directories.
- Get on websites that give awards.
- Look for events you can support or sponsor.
- Look for a local chamber of commerce site.
- Contribute to newsletters.
- Get on organization sites.
- Do guest podcasting.
- Find community websites (e.g. Kingged).
- Create a presence on LinkedIN Pulse.
- Submit to curating platforms, such as Alltop and Flipboard.
- Connect with newer bloggers.
- Build up relationships with leading publisher sites.
- Look for resource pages.
- Slideshare submission.
- Get on newspaper and magazine websites.
- Look for websites through images and request to link back.
- Subscribe to HARO.
- Hashtag request.
- Perform a link bait.
- Make badges that your community can use on their own websites.
- Find links connecting your social media accounts or even from competitors.
- Submit a testimonial when using a specific service.
- Find support with online charities.
- Find crowd funding projects you can support that provide links.
- Look for online forums to create a profile on and answer important questions for links.
- Find question and answer websites to create links on and authority.
- Search for your favorite author and research how he/she achieved his/her online reputation through Google queries.
- Find manufacturer websites.
- Comment Scouting.
- Find popular contents.
- Build category particular websites, link to those and 301 to category pages.